In this digital age where there is no dearth of information exposure, creating a distinct brand identity in the mind of target customers can be a real daunting task. However, with the help of Retail Digital signage & digital signage solutions, companies can target their customers at specific locations like, Shopping Malls, Metro Stations, Theaters, Airports, Railway Stations, Bus Terminals and public places experiencing high footfalls during day. Hotels which also experience heavy footfalls can also benefit immensely by use of digital signage solutions. In hotels, digital signage can be used to display Important information like facility’s floor-plan, rooms available, room types & their tariffs, shopping information, flight schedules, local tours and area’s attractions to keep visitors Informed and engaged during their stay.
Aaztec Signage Solutions give the freedom of displaying any type of media to promote products and services. It can showcase Images, Live internet Feeds (RSS), Full HD Videos, Flash presentations, Animations, Audio files and other media formats. Since there are no fixed zones for displaying a particular kind of content, users can place it according the way they want it to be seen by the viewers.
These digital signage solutions can also prove really handy for Real Estate companies as they can use them to display HD Videos of a virtual walk-throughs of their property, Images of the furnished interiors, Live Feeds of construction work going on at the site etc. The layout plan, type of accommodation being offered can be displayed easily as well through PPTs, flash presentations and streaming audio commentaries describing the main features and USPs of the property being promoted. Corporate Communication is a key area which can benefit a great deal with the use of digital signage solutions. Using this new age media, corporate staff can easily broadcast important messages to concerned departments with click of a button.
For Malls & Retail outlets, the Retail Digital signage solution is ideal for hitting the customers at the Point-of-Purchase. It can advertise new products, special offers and sales through screens installed inside and at the entrance of retail outlet. Movie Theater can employ digital signage system to showcase movie trailers of upcoming movies, show-timings of current movies, discounts on food & beverages, contests for winning movie tickets etc. Restaurants can use the digital signage for displaying Menu Cards/Rates; specialties of the day, nutritional content and calorie information of servings etc.
Digital Signage Solutions are the best way to maximize brand exposure as they offer companies the freedom of displaying any type of media to promote products/services. Using Retail Digital Signage, one can showcase Images, Internet Feeds, HD Videos, Flash files, Animations, Audio files etc.
Aaztec Solution is a pioneer in offering Digital Signage Solutions to companies around the world. With the finest industry professionals in its ranks, the company has been on the forefront of displaying its clients’ brands more prominently and effectively.
All in all, it can be said that retail digital signage is a smart way of catching the attention of perspective customers. However, the real deal would lie in choosing a competent Digital Signage solutions provider who is able to provide you with tailor-made tools for creating the best visibility for your brand.
